The Challenges Tesla Faces in 2023
Adam talks to Campaign Asia about the challenge Tesla faces in 2023. Adam writes: “Like Elon Musk, Tesla is unique. Unlike normal automotive corporations, Tesla does not chase market share or shareholder returns. Tesla is solely aligned with its mission: “to accelerate the world's transition to sustainable energy through increasingly affordable electric vehicles in addition to renewable energy generation and storage.”
Tesla acted true to this when in 2014 it gave away its patents, viewing competition as comrades with a shared purpose. Elon’s adventure and belief in Twitter share a similar overall humanitarian goal - to improve the future of civilization by recreating the "democratic town square". We can see similar purpose in SpaceX, disconnected from economics.
Shareholders want Elon to focus on Tesla to rebuild its market share and stock price, but whatever Tesla’s next moves are, we can be sure they will be in line with his overall mission. There is a lot of expectation around a new, accessible EV which could help Tesla’s market share in new markets and geographies such as Asia and South America. Whether we see a long-awaited super-accessible EV, mass public transportation or an AI 2-legged personal helper robot(!), we can only be sure that Tesla will disrupt again.”
Read the full article here.