Karavanstop — Food & Drink

Branding a rest stop at the Hong Kong International Airport

Karavanstop is a rest stop located in Hong Kong International Airport. Karavanstop serves Hong Kong craft beer, coffee and snacks. We were commissioned to create the identity.

The identity system is made of a flexible series of graphic elements. We created a primary logotype, a circular lockup, icon, list with arrow template, bold but restricted colour palette and typography usage.

Circular logo with 'KARAVANSTOP HONG KONG' text, city skyline illustration, and a camper icon in the center on a dark green background.
Three circular logos with the text 'Karavanstop Hong Kong' in green, orange, and blue, depicting a caravan in front of a city skyline.
Green paper cup with "KARAVANSTOP HONG KONG" logo on marble surface.
Neon sign reading "KARAVANSTOP HONG KONG" logo with a stylized cityscape and caravan outline on a colorful map background.
Modern cafe with geometric green decor and signs for coffee, food, tea, and beer.
Four business cards for Karavanstop with colorful circular logos and text. Each card has variations in logo colors and layouts, with contact information for Hong Kong International Airport and a website URL.
Green tote bag with text list including 'Hidden Gems' and 'Craft Beer.'"
Colorful bottle caps with 'Karavanstop Hong Kong' logo and cityscape design
Person holding a green tote bag with "Karavanstop Hong Kong" logo, wearing black pants and white sneakers.

Next project

Business card on red background with contact information and company logo.